Yet we also want to share the sportsmanship message with our fans and encourage them to support our efforts. This sportsmanship program is being driven by student-athletes and is aimed at encouraging good sportsmanship across all 21 sports at Auburn. From there, the wheels started turning, and 'Auburn Pride' was born. That planted the seed for a new sportsmanship initiative. We decided on sportsmanship and community service. Jacobs asked us what we wanted our legacy to be after we leave Auburn. Not long after that, a group of us had a chance to meet with Auburn Director of Athletics Jay Jacobs.
When NCAA President Myles Brand visited with a group of Auburn student-athletes on campus last spring, we discussed the importance of sportsmanship in college athletics.
